Vernon History Walks: July 31 and August 28, 2022

Here’s a summer weekend morning neighborhood history walk idea for you.

Our friends at the Vernon Neighborhood Association have sponsored a series of walks in Vernon and in Woodlawn this summer that are free, fun and (we think) interesting.

I’m leading the Vernon walk this summer and there are two more scheduled: Sunday, July 31st from 10:00-noon, and Sunday, August 28th from 10:00-noon. During our two hours, we’ll turn the clock way back to explore the multiple layers of history in Vernon, the dynamics of change that have shaped the neighborhood and all of east Portland, and visit several time traveler locations during a one-mile walk. Registration through VNA is required for meet-up specifics. Both walks are capped at 20 people and have started to fill up. Learn more on this VNA registration page.

“Old Vernon” is just one of the stops on our the Vernon Neighborhood Walking tour. This building was the center of neighborhood life from 1907-1932, do you know where it was? You might be surprised. Join one of the two Vernon walking tours to hear its story and memories from those who knew and loved it.

The Woodlawn walk is ably led by neighborhood historian Anjala Ehelebe, who will describe the character, stories and evolution of Woodlawn. Anji’s walks are Saturday, August 6th from 11:00-1:00 and Saturday, August 27th from 11:00-1:00.

Come join us as we connect past and present right here close to home.

Vernon Then and Now

While the pace and scale of change can often take your breath away (for good and not so good), it’s surprising how some aspects of our neighborhood landscape are recognizable from a distance of more than 100 years.

We’re preparing a program for Wednesday night, April 18th about Vernon neighborhood history—come on along if you like, 7:00 p.m. at the Leaven Community Center, 5431 NE 20th Avenue—so we’ve been out recently scouting around. Vernon is the neighborhood loosely bounded on the north and south between NE Ainsworth and NE Wygant, and the west and east from NE 11th to NE 21st. Walkabouts for us usually begin with finding a handful of old photos, reference points or things to look for and then sleuthing around the neighborhood looking for the right vantage point. Here’s a couple examples.

We love this old newspaper advertisement placed in the Oregon Journal on October 25, 1908 by developers of the Vernon addition. Imagine: $1,000. The house was built in 1907 for O.G. Goldberg.

Here’s the Goldberg House today:

 

And here’s another great pair, just a few blocks north, this time looking at the heart of the Vernon business district, from the Oregon Journal on October 30, 1920. Check out the streetcar tracks and overhead lines.

And today:

Looking east on Alberta at NE 16th Avenue, April 2018. The distinctive building on the northeast corner (left) was built in 1909 during the rise of the Vernon-Alberta business district.

Some of our favorite stories are from Vernon: the ghost of Old Vernon and its practice houses, the Alberta Streetcar, the mystery of Crane Street, Alberta storefronts, Alberta Park, opposition to (and even arson at) the new local fire station. So many stories to tell, including an upcoming post that shares the intriguing real estate drama about how Vernon almost didn’t become Vernon. Stay tuned.

 

In praise of alleys

Here’s something you probably have not spent much time thinking about: Northeast Portland alleys.

It’s OK that you haven’t been thinking about them—it’s hard to know exactly where they are, some neighborhoods have them and some don’t. And even where they do exist, they might be hidden behind a wall of blackberry bushes, or garbage cans, or yard debris.

But now it’s time to think about alleys and to go out of your way a bit to appreciate and understand their history, demise and possibility. Along the way, we should also examine the question of why one neighborhood has them and another doesn’t. Mull that over a bit while we explore this topic.

First, an important fact about Portland alleys: virtually all of them are on the eastside.

Downtown Portland, known for its small and walkable 200’ x 200’ blocks, has never had alleys, to the chagrin over time of some business owners and public works officials who have complained that our downtown grid makes deliveries and trash removal too complicated and public. If our city blocks had alleys, they’ve argued, those essential but less desirable functions could take place out of view, giving the front of the business more leeway and prominence.

Here’s a great map that shows the extent and location of Portland’s alleys. Have a good look at it then come back here and we’ll continue our exploration.

There is at least one common denominator in this map’s seemingly random purple grid segments: they exist in neighborhoods platted before 1909. In Portland, as in so many other US cities, alleys were a utilitarian feature designed before the age of automobiles. The barn out back that might have housed a horse or wagon also contained garbage and other chaos that you didn’t want to have out front. But when the car came along—a symbol of convenience, independence and even status—garages began their migration from out back to the front of the house.

After about 1910, land development companies platting Portland’s eastside neighborhoods responded to this shift by dropping alleys and back garages from their plans. Not incidentally, this allowed houses to be a bit larger and to shift back farther from the street allowing for front yards and landscaping, as well as driveways and garages.

Alameda and its neighborhoods immediately to the north are a perfect illustration. Vernon, Elberta (not a typo) and Lester Park—the subdivisions just to the north across Prescott—were platted between 1903 and 1908 and they have alleys and 40′ x 100′ lots. Here in Alameda, platted in 1909 and built starting in 1910, there are no alleys, but 50′ x 100′ lots. North of Prescott, smaller houses crowd the street and yards are small. South of Prescott in Alameda, houses are larger and set back farther. No alleys. (Check out our Maps page and scroll down to find the original plats for Vernon, Elberta, Lester Park and Alameda Park.)

Yes, there are other contributing factors at play: Alameda has the ridge, which breaks the rectangular grid pattern. Plus, Edward Zest Ferguson and his Alameda Land Company wanted Alameda to be an upscale addition of larger homes, as opposed to the more compact homes and lots in subdivisions to the north. Irvington, for instance, platted even earlier than all of us above the ridge, does not have alleys. This was a function of the size and siting of much larger and costly homes on relatively constrained lot sizes. It’s hard to have both large homes and alleys given our compact grid.

The presence or absence of alleys was central to the question of site and building design, real estate value, and marketing potential at the turn of the last century. Throw in the advent of automobiles and you’ve crossed a tipping point away from alleys in the minds of early property developers. Why bother with alleys anymore?

So, there’s our answer to why some eastside neighborhoods have them and some don’t: it’s largely related to timing (pre- and post-1909 as the key date), with the advent of the car looming large, and a few other considerations like targeted market sector and house size. Bottom line is that after 1909, no more new alleys were built on Portland’s eastside.

Here in Northeast Portland you’ll find two types of alleys: the obvious ones that are a long straight laneway right up the middle of the block adjacent to back yards and paralleling the length of the fronted street (typically the numbered street). You’ll find these between Prescott and Alberta, from 24th to 33rd. Another form you’ll find is the tee alley, on either side of Ainsworth between NE 23rd and NE 33rd. This form provides a shorter cross alley (like the top of a letter T) that bisects the long laneway. These are interesting to explore and are in pretty good shape.

Once you start walking our alleys, you begin to see clues to the past and to future potential, and you can see how different neighborhoods have responded to their alleys. While we haven’t walked every Portland alley, we’ve explored a lot of them, and offer these observations as an enticement.

This alley is just off Alberta between NE 29th and NE 30th. Looking a bit like a gallery, the pools of light here illuminate boards that advertise the adjacent T.C. O’Leary’s Irish Pub. It’s an enticing sight.

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Most of the alleys between Prescott and Alberta from NE 24th to NE 33rd look something like this one: muddy ruts, grass, brush ready to grow over.

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Here’s one just north of Alberta between NE 27th and NE 28th. The entrance is crowded with garbage cans and recycling bins but adventure up a bit and you see a kind of graffiti gallery.

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Here’s one that has grown over. Looks like that laurel bush has eaten the garage too.

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The Piedmont neighborhood has great alleys that run south from Rosa Parks to Killingsworth between MLK and N. Commercial. Lots going on here: powerline corridor, pavement and some interesting ADUs.

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We came across quite a few alleys that had an entry threshold like this one with the gridded pattern scored into the sidewalk. This signaled the alley opening to passing pedestrians.

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Some alleys like this one in Portsmouth have become debris dumping zones for neighbors, with piles of clippings, dirt and other debris forming impassable mounds. No more cars up this alley.

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This Portsmouth alley is so well used and traffic-friendly that residents have built a driveway off the alley that seems like a primary entrance to their house. No need for a front yard here.

In recent years, there has been a resurgence of interest in alleys as public spaces that connect neighbors and neighborhoods. In many ways they are a hidden resource, public spaces in out of the way places. A few years back a consortium of city planners and urban design professionals launched the Portland Alley Project, which led to several alley maintenance and recovery projects. Here’s another great blog by San Francisco urban designer David Winslow with passages from his book Living Alleys: A new view of small streets.

Check these out, look at the map and then go for a walk. Get out there into this ready-made local trail system where you can slow things down and experience a completely different neighborhood than the one you think you know.

A Concordia alley

The Storefronts of Northeast Alberta

There’s something about the pride of ownership, of hopefulness, of service that comes through in simple portraits of small business owners standing near an open door, their businesses behind them, wares in the window. We loved the recent photo of John Loyd, arms folded, in front of his butcher shop at Killingsworth and NE 15th. We could look at and wonder about pictures like these all day.

Thanks to the City of Portland Archives, we’ve come across a few more—taken on NE Alberta in the early 1930s, between NE 20th and NE 23rd. The photos came to us without any identification—a challenge we love—so we’ve spent some time this week in research mode and revisiting these places trying to piece together the basics of their stories. Each image is worth taking time with. Click in and have a good look around for the details, sense that pride of ownership, look for clues, watch for the reflections in the window. And think about change, which is so clearly evident on ever-changing Alberta.

F.L. Carlo Shoe Shop – 1931

Courtesy of City of Portland Archives, image A2008-001.34

How can you look at this photo and not smile back? The proprietor’s friendly smirk, hand jammed in pocket of pin-striped trousers, carefully organized window tableau of shoe care products, orderly line-up of tools on the wall. I’m bringing my shoes here. This is 749 Alberta, which after Portland’s Great Renumbering became 2215 NE Alberta (north side of the street). While the building is still there, its façade has been reconfigured several times over the years. This is about as close as we think we can come today:

2215 NE Alberta (detail), 2017

Here’s what we learned about our smiling shoe repairman. While the name on the window says Carlo, we believe he is actually Ciarlo, one of a family of Ciarlos who ran shoe repair shops in several Portland neighborhoods during these years. Emilio and Mary Ciarlo and their seven children lived in southwest Portland’s Italian neighborhood. The couple immigrated to the US in 1900 from Serra Pedace, Italy (in the south), and Emilio set up a shoe repair shop downtown near SW 2nd and Madison. Two of his sons (all of the kids were born in Oregon) Giuseppe and Vincent, also had shops in Westmoreland and out on SE Foster.

City directories for the early 1930s list this Alberta address as “Emilio Ciarlo,” but here’s what we think: Emilio helped set up his younger sons here on Alberta as they got their start. We don’t think this is Emilio: in 1930 he was 57 years old, plus his immigration papers indicate he was missing most of his left hand. Our guess is that this is son Louis Ciarlo (age 21 in the 1930 Census), who along with his 19 year-old brother Frank were just starting out in the shoe repair business. Our guess is that “F L Carlo” is likely Frank and Louis Ciarlo. It was not uncommon for immigrants of the day to simplify or “Americanize” their names. In fact, Giuseppe’s shop in Westmoreland was called American Shoe Repair.

The “rest of the story” on this is that their business operated at this address from 1930-1932, but the storefront was vacant after that until the late 1930s. Later city directories show Louis as a driver and Frank as a machinist, though brothers Giuseppe and Vincent stayed with shoe repair throughout their lives.

An unknown in the midst of this and the other two moments in time is the motive and identity of the photographer. Was he walking up the street taking pictures for a small fee? Was he as fascinated as we are in the stories and adventures of the small business owners? Was he thinking about the future? Look carefully in the reflection of the window at Ciarlo’s and you can see the head, cap, white collar and shoulder of our photographer (you can also see a billboard reflected from across the street). Hmm.

 

H.B. Olsen, Watchmaker – 1932

Courtesy of City of Portland Archives, image A2008-001.32

One block west and across the street from Ciarlo’s was H.B. Olsen, Watchmaker at 734, which became 2112 NE Alberta. Built in 1908 when Alberta was still a dirt road, this building still stands though it has seen major modifications and better days. A small residence is located at the rear of the shop and on the second floor. It’s just next door to the east from the American Legion Post 134. Here’s the same view today:

2112 NE Alberta, 2017

Halver B. Olsen and his wife Marie immigrated to the US from Norway in 1902 and lived in Minnesota before moving to the Portland area in 1926. When this picture was taken, Marie had recently died and H.B. had moved from the upstairs apartment attached to this business where the two lived into a rented room in a family house just up the block. He was 52 years old in 1930, no children. H.B. ran his watch and jewelry repair at this address until 1935 and then he disappears from the city directories.

The rest of the story on this building is described by another old photograph fanatical researcher like ourselves like this:

It also served as a “restaurant & deli (1916), shoe repair shop where one of owners died of stroke on premises (1917-1922), “store” (1924), coppersmith’s shop (1924), barber shop (1925-26), “Alberta Food Lockers” (1948), “Bud’s Plumbing Co. (1956), upholstery shop (1983). The property was for sale and vacant for several longish intervals during 1960-64. It had a 2 BR, 2BA apt. upstairs.”

That excerpt, by the way, is taken from comments posted on an outstanding blog we follow and recommend called Vintage Portland, which is run by the City of Portland Archives and Record Center and regularly features old photos drawn from the city’s collection. This one appeared there in November 2013.

 

Irving Market and Grocery – 1932

Courtesy of City of Portland Archives, image A2008-001.31

Of all three photographs here, this building façade is closest to its original shape, at least for the moment. When we dropped by recently, construction was underway. Whenever we see chain link fence out in front of an old building, we get nervous.

2022 NE Alberta, 2017

This original old photo came with little identification, simply the “Red and White Store, 718 Alberta.” We’ve determined it was actually known as the Irving Market and Grocery during its short life, operated by David and May Irving, who we suspect are the couple to the right. His military records—he was a WW I soldier—indicate he was six feet tall. David was born in Canada and May was from England. Did they meet during the war? In the 1920s, they ran several small grocery businesses in Portland. The couple owned a home not too far away in Rose City Park.

We’ll remember from our recent post about Gwaltney’s Red and White Store on Killingsworth that these independently owned stores were everywhere. The Red and White franchise enabled Mom and Pop businesses like the Irvings to set up shop by buying Red and White branded merchandise, marketing materials and even store shelving. In the mid 1930s, there were 6,700 Red and White markets nationally. We had several in the neighborhood.

This building on Alberta was vacant in 1930 before David and May were on the scene, and the Irving Market and Grocery’s life was short: by 1933, the building was vacant again and remained so until 1937 when the Ray-o-Sun Grocery moved in, and David had gone to work for a large wholesale grocery company.

The subject of small neighborhood grocery stores, as AH readers will know, is close to our heart. We’ve taken an interest in understanding the life stories of local Mom and Pop grocery stores in the neighborhood. Understanding the ecosystem of small grocery businesses at the time also points to how shopping trends, the larger economy and day-to-day life in the neighborhood have changed over the years.

In 1930, we count 208 businesses along Alberta between MLK and NE 33rd Avenue. We’ve gone back through city directories of the late 1920s and early 1930s and have found a vacancy rate for any one year between 15-20 percent, highest in the early 1930s.

An analysis like this also turns up some interesting trends. Here’s a listing of the types of businesses on Alberta in the early 1930s, in descending order by type: 15 grocery stores; nine beauty shops or barbers; seven shoe repair shops; seven tailors or sewing shops; four butchers; four bakers; four pharmacies; four filling stations; four variety stores; four sweet shops; three hardware shops; three auto repair garages; three dentists; three furniture stores; two doctors; two theaters (including the Alameda Theater, which we’ve written about here on the blog); two radio shops; two restaurants; one ice delivery station; and a hodge podge of single shop fronts for plumbers, electricians, painters, real estate agents, sign shops, pool halls, watchmakers (our Halver B. Olsen), hat shop and others, including quite a few residences. And a busy streetcar line connected these businesses with local residences and beyond.

There’s some perspective for you. Radio, ice, hardware?

Old Vernon Part 2: The Practice Houses

Scattered and unidentified in File 1856 at the Oregon Historical Society are pictures of young people preparing food in an old house kitchen and lined up on a front porch looking very determined in their white aprons.

The pictures are piled into a dog-eared manila folder containing random old photos of schools in north and northeast Portland, so at first glance they seemed out of place. Why was a house in the school folder? The photos did have the name “Vernon” written on the back, but they were clearly of a house, not a school.

We made copies of these photos anyway and kept on in our search for information on the old Vernon School. That’s one of our rules of research: you never know how all the parts might fit together, so keep an open mind and gather up the pieces because eventually they might make sense, and you’ll need them to complete the puzzle.

As we’ve learned more about old Vernon School—which occupied the entire block bounded by NE 22nd and NE 23rd, Wygant and Going from 1907-1932—we found references to two different nearby houses, rented by the school board at different times, that provided a learning laboratory for “domestic science.” These insights helped us make sense of the photos.

Launched by Vernon School Principal William Parker, the program started in 1914 in a rented house at 4715 NE 24th (rent was $18 per month) where it ran under the supervision of Mrs. Caroline Redding. References in The Oregonian and a handful of national magazines referred to it then as the Vernon Community House.

In 1917, the program shifted to a different teacher—Mrs. Lois Swafford—and a different house, this one also rented, at 4545 NE 21st. This house was referred to as the Vernon Practice House.

Regardless of which house or what it was called, Vernon’s community-house-practice-house was a pretty resourceful little institution. Students built the furniture, dug, planted and weeded the vegetable garden, made the drapes, sheets and linens, planned and made the meals, planned household budgets and hosted dozens of teas and gatherings to practice their domestic arts. They developed systematic approaches to cleaning and maintenance. Principal Parker dubbed the insight and experience this created as “homecraft,” the art of running a household. Students had the responsibilities and the learning rewards of figuring out how to run a two-story, six-room house; to practice at some life skills that might come in handy down the line.

Over a period of four years between 1914-1918, old Vernon School was a kind of educational mecca visited by leading lights in the education world and the national press to see what this learning-by-doing house was all about. During those years, the neighborhood had an impressive list of visitors that included the head of the Education Department at Harvard University; Ladies Home Journal magazine; Sunset magazine; scholarly education journals; The Country Gentleman, a national-circulation magazine targeted at rural homeowners.

Here’s a July 1915 article from The Country Gentleman, that describes the Vernon Community House. Click the image to enlarge.

 

Below, an article from Sunset Magazine in October 1918 tells pretty much the same story of the program. Featured in the photo is the Vernon Practice House (the second of the two houses) at NE 21st and Going, which operated after 1917 under the leadership of Mrs. Lois Swafford (inset). Click the image below to enlarge.

 

Even though old Vernon School has been gone now for 85 years, we wondered how both houses were faring and if their residents had any inkling of the former role these houses played in the neighborhood. So with pictures in hand, we set out to find them.

Investigation by bike, some walking around, a quick look at old city directories and a pre-address change cross-reference turned up the locations pretty quickly. We wondered if the students from the 19-teens would recognize the houses today. Judge for yourself:

 

From The Oregonian, January 24, 1915

 

4715 NE 24th Avenue today

We visited briefly with the homeowner here on NE 24th, who has lived in this house for 20 years. He had no idea his house was once part of a school program or, for that matter, that there had been a school just one block over. Most people we talked to, and those we’ve heard from since posting our story on Old Vernon, had no idea of the school’s former presence in the neighborhood.

 

 

Continuing on our hunt for old houses, we found and knocked on the front door at the second Vernon Practice House, where we met homeowners Ann Gravatt and Brad Ouderkirk, who were not aware of the home’s history but were interested to learn more. Again, no indications from their knowledge of the house that it was long ago the focus of so much attention.

The second Vernon School Practice House (after 1917). Detail from October 1918 Sunset Magazine (above), and today (below).

4545 NE 21st Avenue today

We shared more vintage photos from the Oregon Historical Society file (below), which they were excited to see. Their children are about the ages of the students in the photos from 1917, which prompted Ann to ask her son if he was going to be cooking dinner for the family…

Written on the back of this photo: “Vernon School boys, Portland, Oregon, who have been learning ‘fantastic cookery.'” Courtesy Oregon Historical Society, file #1856. Our best guess is that these photos were taken by Portland Public Schools in fall 1917 or spring 1918.

 

When the current homeowners saw this photo: “Yes, that is definitely our dining room.” Courtesy of Oregon Historical Society, file #1856.

After several feature-length stories in The Oregonian in the mid 19-teens, and many blurbs promoting upcoming community teas, fundraisers and social events at the house (all catered and staffed by eager students), newspaper references to the house stop in late 1918. No clues in the archives, and no one to ask about what it all meant or how the Vernon Practice House ended.

Did Mrs. Swafford leave? Did the return of soldiers at the close of World War I swamp the rental market and return the practice house into actual use? We know that Principal Parker, a key leader of the effort, was at Old Vernon until 1920 when he was transferred to the Albina Homestead School at NE Beech and NE Mallory streets. Did he take the program with him when he left?

Hmm.

 

 

 

 

 

Old Vernon – Forgotten Neighborhood Ghost

The old Vernon School, located south of Alberta between Going and Wygant, was the center of community life for two decades. Evidence of its presence has faded to invisible today.

Everything about the old Vernon School (1907-1932) has made us want to know more:

It’s gone now, slipped below the surface of living memory leaving few traces, so we’re going to have to reconstruct a sense of it through research, experience and a little imagination, which is what we love to do.

The original Vernon School, built in 1907-1908, was located on the block bounded by NE 23rd, NE 22nd, Going and Wygant. This view of the school’s south side is looking north-northwest about 1912. The main entrance was on the north side in the center. Photo courtesy of the Oregon Historical Society.

As a public school, it was both cornerstone and hearth for the community. During the day, Old Vernon was filled with the neighborhood’s young people: in class, outside on the grounds, in the portables, in the “manual training” rooms, walking home for lunch. In the evenings, every community group, service club, parent gathering, neighborhood concert, tea, dance, or lecture drew people from the surrounding blocks into the building. It was a place and institution that connected people to each other.

Vernon School Art Classroom. Courtesy of Oregon Historical Society.

There was the sadness at the end of its time. Many families didn’t want to leave the big old building and its traditions in favor of a promised new brick school a half-mile away.

And then there was the way it went: destroyed by an arsonist on a hot summer night with the entire community looking on, in fact, jamming the streets as they streamed in to watch, unwittingly hindering the fire department’s three-alarm response.

 

 

You probably know the vicinity of the old Vernon school south of Alberta Street, but you probably never knew it was there, occupying all of Block 54 of the Vernon Addition, bounded by NE 22nd and NE 23rd between Going and Wygant. Old Vernon was a giant, imposing wood frame building that commanded the center of the block, its main doors and prominent stairs facing north. The auditorium took up the entire top floor, tucked in under the hipped roof, dormers letting in light all the way around. Periodic construction added space over the years, eventually 17 classrooms in the main building, and several outbuildings for shop, cooking and a play shed. It was a big place.

 

Sanborn panel 567 from 1924 shows old Vernon School and its outbuildings in upper right corner occupying the full block. Click on image for larger view.

Today, if you walk that block—as we have so many times looking for clues and trying to imagine the big old barn of a school—you’ll see how the brick and Cape Cod-style homes and duplexes on today’s Block 54 are different from the Craftsman and Old Portland style houses across the street built three decades earlier. Now you’ll know why.

After Old Vernon was abandoned in 1932, the school district tore down the wreckage and traded all 18 vacant lots of Block 54 (plus $2,000) to a developer for six lots adjacent to Thomas A. Edison High School, which during the 1930s-1940s occupied the corner of NE Beech and Mallory. This seems like a sweetheart deal to us, and we note the Portland School Board was split on the sale when they approved it on the night of April 11, 1940. Soon, new home construction was underway on the Old Vernon site, which was then fully built out with the houses we see today by 1945, erasing all traces of the old school.

 

 

The early story of old Vernon School is much like other eastside neighborhood schools. A building boom followed the 1905 Lewis and Clark Exposition, which put Portland on the national map as a desirable place to live. Open lands within four miles of downtown were bought up and platted for new development. Streetcars were the arteries of progress. And as people moved into the new neighborhoods they pushed for schools and parks.

Old Vernon opened as an eight-room school on September 15, 1908 with 324 students, many of whom were exports from Highland School (today’s Martin Luther King Jr. School at NE 6th and Wygant), which had overflowed with more than 700 students. By 1909, The Oregonian reported Vernon itself was already crowded and plans were being made to add 10 more classrooms, a covered play shed, three portables and a manual training (shop) building.

By 1914 Block 54 was a campus of four buildings, bulging at the seams with new students. Enrollment boomed, with more than 800 students at Old Vernon by the late teens. Meanwhile, plans were being made to build other nearby schools to take the pressure off and create closer-to-home options for local youngsters. Kennedy School on NE 33rd was opened in 1915 as part of this push.

Glimpses of life at Old Vernon can be found in recollected memories and newspaper clippings, including these postcard-like tastes:

“Many of the children who attended Vernon School helped in the barn prior to school each morning and weren’t always too careful about cleaning the manure from their shoes.”

“In the early years, there was one playground for the girls and another for the boys.”

“The old school had electric lights in the hallways, the principal’s office and the gymnasium where community programs were scheduled in the evenings. The classrooms had no lights. In the wintertime, when we lined up in the basement before going to class in the morning it was gray, almost too dark. If it got too dark in the classroom, we sang or listened to stories. This was good. We learned to listen.”

After arriving at school first thing, children stowed their coats in cloakrooms then lined up in the basement before marching in straight lines to their classrooms while a teacher or student played the hallway piano. One student remembered that if you stepped out of line, “you got the stick.” Old Vernon’s favorite march-to-class song was the Percy Grainger tune “Country Gardens” (which you have heard before even though you may not know its name).

“Students could roller skate or play games under a play shed in the back of the school, unless the piles of newspapers collected for periodic paper drives were too large. That was about the only time boys and girls could mingle with each other outside the classroom. Even cloakrooms were separated.”

“One teacher in a top floor classroom permitted her students to climb down the outside fire escape—quietly to avoid disturbing other classes—as a treat for being especially good.”

“Old timers recall a disciplinary ruckus which had strong repercussions in the community. This involved an older boy who defied the principal’s efforts to take him to the office. A wrestling match on the stairs between boy and principal [they reportedly fell down the stairs injuring the boy] spurred a pupil walkout, and the boy’s parents pressed charges. A hearing board exonerated the principal, but teachers and principal were reluctant to use severe punishments afterward.”

Year after year, students from Vernon School won the maypole dance competition during Rose Festival:

Maypole dancers from Vernon School won first prize at the Rose Festival in 1911. Photo courtesy of Oregon Historical Society.

 

The Oregonian, June 10, 1911

 

Apparently, Old Vernon’s academics were as strong as their maypole dance:

The Oregonian, April 3, 1927

 

By 1926, trends in school construction, safety and changing demographics were shaping the next generation of area schools.

Disastrous school building fires in other cities had galvanized the national building codes community—and Portland Mayor Harry Lane—into calling for “fireproof” buildings. Code changes were made: away from wood frame to concrete, steel and brick, and lowering the profile from multi-story to one or two stories. In 1926, some school board members proposed abandoning the existing building and locating a new Vernon School close to Alberta Park, an idea that didn’t go over well in the community. An article in the April 14, 1926 edition of The Oregonian chronicles opposition from the Vernon Daddies’ Club, a position they developed and had approved at a school-wide parent meeting:

The Oregonian, April 14, 1926

But the Daddies’ Club and the Vernon school community were on the losing end of the argument.  By 1927, the school board was on the hunt for property and wanted the city to carve off the southern five acres of Alberta Park on Killingsworth between 19th and 22nd for the new school site. The community pushed back on this—whether to protect the park or because they just didn’t like the idea of losing Old Vernon we’ll never know—and was upheld by City Attorney Frank S. Grant, with a finding on October 15, 1927 that Alberta Park, which had been acquired through condemnation in March 1921, must be protected as park land and not used for a school

After being spurned by City Attorney Grant at Alberta Park, the board focused on a two-block area across the street, bounded by Killingsworth, Emerson, 20th and 22nd, where almost two dozen homes had already been built and 13 vacant lots were ready for more home construction.

A late-night meeting of the school board on December 2, 1929 heard several hours of public testimony on the acquisition, and according to The Oregonian, spiraled into “a sharp verbal combat between the directors,” but ultimately resulted in direction to move forward on the Killingsworth property. Gaining this site for a new school meant major work for school district staff, which they took on, eventually acquiring the property, demolishing the homes and getting the city to vacate NE 21st Avenue where it bisected the site. This took two years of wrangling.

Sanborn panel 533 from 1924 shows the area of today’s Vernon School prior to acquisition by the Portland School District. Today’s Vernon occupies the two blocks between 20th and 22nd, bounded by Emerson and Killingsworth. The large empty block at the top left is Alberta Park. Click on image for a larger view.

Meanwhile back at Old Vernon, students continued to fill the aging, creaking classrooms, play outside in the sheds and open fields, and gather in the top floor auditorium. The city granted authority to temporarily close East 22nd Street during the school day so students could play in the street. Community clubs, concerts, lectures and Boy Scout troop meetings continued–the headquarters of Troop 33 was the Old Vernon basement.

On April 8, 1930, after acquiring the Killingsworth property, the school board auctioned off the remaining abandoned houses.

A $250,198 contract for construction of new Vernon was awarded on July 6, 1931 to F.S. Starbard and Company of Portland, and activity began on the new site targeting a September 1932 opening.

In March 1932, with construction going full steam, school leaders planned to mark the coming transition and perhaps heal the community with one last big gathering at the old school that would be both homecoming and forward-looking celebration. There’s no one around to ask how that went, nor any reporting that might reveal what that last evening was like, so that’s one for your imagination. Here’s the preview story:

The Oregonian, March 8, 1932

A cornerstone ceremony and time capsule placement was held at the new building on June 6, 1932 with all 500 students from Old Vernon looking on and checking out what was about to become their new school.

 

 

With school dismissed for the summer of 1932, the Portland School District had options. For the first time—with new buildings coming on line—they didn’t need to jam students into every available building space. Facility planners could contemplate the next move with properties. Bids were out for demolition of the buildings now empty on Block 54, but there was no hurry: New Vernon over on Killingsworth was ready.

Just after dark on Sunday, August 14, 1932, someone broke the glass in a basement door and let themselves into Old Vernon, ascended the stairs to the second floor, and set a fast-moving fire that lit up the night sky for miles. The three-alarm fire drew thouands of spectators and 19 engine companies. The morning newspaper was delayed to include the news. The Oregonian was swamped with calls resulting in an explanation for the delivery delay in a prominent boxed message on the paper’s front-page masthead: “Pardon Us – But our telephone exchange was swamped when the Vernon School burned.”

Front page breaking news coverage on Monday the 15th, and a follow-up story about the fire investigation on Tuesday, August 16th, tell the grim story:

The Oregonian, August 15, 1932

On Tuesday, the story had moved inside the paper to page 6 for more details on the investigation and cause:

The Oregonian, August 16, 1932

A year-long battle with the insurance company followed while the burned hulk of the building sat untouched. Originally insured for $70,000, the insurance settlement paid only $31,039.41 with underwriters arguing the building had been abandoned and that arson changed the equation. In March 1933, the board let a contract to Rose City Wrecking for $100 to demolish and haul off the remains, though the manual training building and the portable were salvaged and removed. The site was cleared by June 1933. Construction of new homes on the site began in October 1940.

Detail of an aerial photo from 1936 showing vacant Block 54 and the burn scar / footprint of old Vernon School. NE Prescott runs east-west along the bottom of the frame.

 

It’s hard to read the dozens of newspaper stories between 1908-1932 about the vibrancy of Old Vernon and what it meant to the community, and not want to slow things down a bit, to hear more from the decision makers, to ask a few more questions of the neighbors, to see what we might be able to work out on Block 54. Eventually, all of the multi-story big-barn type schools built in Portland between 1890-1915 either burned or were replaced. Neighborhoods changed, as they continue to do today.

Two time travelers still around from the Old Vernon era are nearby houses leased by the school to teach girls and boys about home economics. In our next post we’ll share photos and stories about how these houses gained national notoriety for Portland as an innovative education pioneer, and what the house can tell us today.

Alberta Park Marks 100th Anniversary

Alberta Park marks its 100th year in 2017, originally leased from a local property owner and then condemned by the city in 1921 to provide needed park and open space for the growing neighborhood.

Alberta Park 1929. Courtesy City of Portland Archives.

Like many areas of our city, northeast Portland’s neighborhoods evolved from Homestead Act land claims, where settlers bought or received rights from the federal government to develop open land for farms and homes. The recorded real estate transaction history of the Alberta Park area begins in 1866 when Mexican-American War veteran Harry McEntire used his Military Bounty land exchange certificate to acquire the property bounded by today’s Ainsworth, Killingsworth, 19th Avenue and 22nd Avenue: what we know today as Alberta Park.

As developers began to lay out streets and neighborhoods for the area beginning in the early 1880s, the property changed hands. Chinese business leader, landowner and entrepreneur Moy Back Hin, referred to by The Oregonian at the time as “Portland’s first millionaire” acquired the property, along with other real estate he owned downtown and on the eastside. Hin was frequently in the news for his real estate dealings and as a leader of Portland’s vibrant Chinese community: he served as Chinese Consulate General to Portland.

In 1910, Hin called on the city to follow through with plans to open Killingsworth Avenue between Union Avenue and NE 42nd (a $150,000 project for which the funds had not yet been identified) saying that as soon as the street was opened he would begin to build houses on his land.

During those years, eastside home construction was exploding: commercial development booming along Alberta Street; a vibrant home building business across nearby neighborhoods; a major streetcar line—packed with commuters—serving these new communities carved out of the fields and forests northeast of downtown.

Through its community clubs (of which there were many), locals began calling for development of parks. Influential Catholic priest The Reverend James H. Black—who went on to lead southeast Portland’s St. Francis Parish for many years–appeared before the Portland Parks Board to encourage the board to purchase land for a park in the Alberta area before real estate values jumped.

Minutes of the meeting show the chairman informed Father Black that “at present there are no funds on hand to purchase park property, and suggested that he write a communication to the Board incorporating his ideas in regard to the proposed Alberta Street Park property.”

In November 1912, locals petitioned the city, saying the more than 14,000 new residents of the area deserved a safe place to recreate and noting that nearly all the available lots for playground space had already been built over.

From The Oregonian, November 3, 1912

By 1917, the last remaining unplatted stretch of land in the area was the 17 acres bounded by 19th, 22nd, Killingsworth and Ainsworth, owned by Moy Back Hin. While Hin did eventually planned to develop the area for homes, he agreed to lease the property to the city starting in 1917 to serve as a park. Almost immediately, baseball diamonds, a clubhouse, walking paths and restrooms were built on the leased property.

In 1920, with the parcel in popular public use (and Killingsworth Avenue now open and paved between Union and NE 42nd), Hin offered to sell it to the city for $65,000, which was refused. The city responded with an offer to buy it for $39,333, which Hin refused. City Council responded on March 23, 1921 with an ordinance condemning the property and ordering it taken over by the city. After a jury trial, Hin was paid $32,000 and the property was taken over as a “public necessity.”

In 1924, the city passed an ordinance naming the parcel Alberta Park, though it was frequently referred to as Vernon Park as well. Hundreds of newspaper references to the park—and to the robust City League baseball schedule that occupied the new baseball diamond and sometimes drew more than 1,000 spectators—randomly used both names. Use of the Vernon Park name faded by the 1940s.

Investment immediately followed the city acquisition. A 1927 inventory of the property identified the following improvements:

1 wooden field house, built 1922 for $500 (heaters to be installed in 1927)

Two comfort stations (including a tool room) built in 1926 for $5,000

Sewer and water connections

One shelter

1925 plantings: $1,096

1926 plantings: $223.47

27 lights, cost $3,469.21

70 hose bibs and four automatic sprinklers

One large baseball field with backstop

One small baseball field with backstop

One wading pool, built in 1927 for $719

4 sets of horseshoe courts with steel frames and covers

2 sand courts ($100 and $108.72)

1 handball court

2 tennis courts ($1,722.58 and $2,055.86)

1 flag pole

Alberta Park “comfort station” and lamps date to 1926.

Hundreds of references in newspapers of the day called the new parcel as Vernon Park and sometimes used the two names interchangeably in the same story, but on April 9, 1924 the city passed an ordinance officially naming it Alberta Park. The official name change didn’t seem to stick: newspaper references to Vernon Park show up well into the 1940s.

An annual summer community picnic tradition connected neighbors of all ages and included a parade, games, the naming of a local queen, dancing and a lantern parade after dark.

From The Oregonian, August 16, 1924.

In October 1927, the Portland School District tried to acquire the southern five acres of the park as a location for the “new” Vernon School being planned to replace the original Vernon School south of Alberta Street that had become too small for the growing neighborhood. The city attorney, referencing the 1921 condemnation order and its intent that the property was acquired specifically for a park, refused to budge, protecting the park we know today. The school district scurried to find a site, selecting the current school location on the south side of Killingsworth Avenue across from the park.

In the 1950s, despite a fractious encounter with the neighborhood that included references to the 1927 decision by the city attorney not to subdivide the park, the city made a different decision and did allow use of the southwest corner of the park for construction of Fire Station 14.

Aside from the new fire station, not much changed in Alberta Park until the 1970s, when a comprehensive planning effort and citizen survey recognized a changing pattern of use. The 1972 report found:

“Alberta Park has remained relatively unchanged from its original development in the 1920’s. However, the interests of the users of Alberta Park have changed extremely. At this time we find Alberta Park as a park with high usage by children, while maintaining a passive character of walking and picnicking.”

In the 1920s and 1930s, the park was a kind of every-person’s backyard, where the community went in family units to picnic, play, celebrate, appreciate the plantings. By the 1970s, the car was much more a fixture of family life. Plus, the demographics of the neighborhood were changing and spending leisure time in a park as a family unit was no longer a high priority. The park was for young people.

As part of the 1972 master planning effort, 1,800 surveys were mailed to homes in a radius of six blocks from the park. The 182 replies that were returned ranked park needs, and 44 percent of the respondents raised concerns about park safety.

Drawing on the survey results, the 1972 Alberta Park Master Plan called for a new set of priorities, including adding a covered and lighted basketball shelter ($73,000); installation of tot play equipment ($2,000); paving of the existing gravel paths ($3,000); and resurfacing of the tennis courts ($2,000). These improvements were carried out over the following years as funds were available.

The park continues to be a community fixture: the sounds of pick-up basketball games can be heard on weekends and evenings; the upgraded playground structures filled with youngsters; and come spring the timeless sounds of baseball.

Part 3: Alberta Bungalow Grocery Restored

Third of three parts: Bringing a great old building back from the brink

store (corner view) (1)

In 2002, with much of its south-side clapboard replaced with T-111 siding, a clear southward slump, rotted floors, and replacement aluminum sliding windows, the bungalow-grocery at NE 27th and Going was crumbling and weeks away from being torn down. Photo courtesy of Chad Crouch.

It’s been a while—regrettably, a very busy spring—but just to refresh from Part 1: In 1910, the neighborhoods around the busy young Alberta Street were at the edge of a very fast-growing Portland. As real estate values and more people caught up with the region north of Prescott and south of Killingsworth, a booming residential and retail area began to grow.

One particular building at the northwest corner of NE 27th and Going merged both residential and retail. In Part 2, we covered how the modest bungalow storefront opened originally as a men’s furnishings store, and was adapted over time and changed hands through the generations, closely integrated with neighborhood life until it went out of retail use in the mid 1960s.

Deferred maintenance began to catch up with the building, and when it was sold to a developer in 2002, the property was well on its way to becoming a vacant lot. Fortunately for the building, an adventurous fixer-upper couple named Chad Crouch and Sheryl Eckrich bought it four months later and began to bring it back to life.

porch exterior-untouched

Missing siding, aluminum sliders and a rotting back porch were the least of the worries. Photo courtesy of Chad Crouch.

“I was attracted to its unusual live-work facade which I thought was very handsome, unique, and proportionally graceful,” remembers Crouch. But he also remembers that it was in very sorry shape. The southeast corner was rotted and sinking. The foundation and the floor of the store had to be completely replaced. The residential kitchen was a disaster.

 

kitchen untouched

The worn-out kitchen in the residence area, looking out the back door toward the porch. Photo courtesy of Chad Crouch.

While it had been almost 40 years since being an active retail store, Crouch and Eckrich found two clues, including a Franz Bread ad and the word “LIPTON’s” etched into window glass. Other than that, the store space held no clues to generations of retail activity. “It was very spare: plaster walls and painted wood floors.  Florescent shop lighting.  No original fixtures, stencilling, or noteworthy mouldings. There was a wood stove taking up a lot of floor space.”

 

new concrete floor

Inside the store space looking toward the front windows. Note the new foundation wall on the right (the building had to be lifted by jacks and the new foundation poured underneath). The new floor shown here is a poured concrete slab piped with warm water to keep the floor toasty during the winter. Photo courtesy of Chad Crouch.

 

guest room walls stripped (1)

One of the few clues to the building’s earlier retail life. An advertisement for Franz bread. Photo courtesy of Chad Crouch.

 

Crouch and Eckrich invested sweat equity and financial capital in the restoration, and did so in a creative way. “We used some of the original wood flooring in a step-up elevated dining platform and perimeter bench in the main room.  It turned out to be more work than it was probably worth, as the planks had been compressed by traffic patterns of 100 yeas of foot traffic. Some hand planing was required to work out the refinishing.  We put up salvaged tin ceiling tiles on the new span joists we ran to accommodate a master bedroom in the 1/2 story above.”

 

DSC00962

A view of the finished store space (front doors and windows are on the left). Note the fireplace, salvaged ceiling tiles, new hydronic slab, and built-in perimeter bench in the former store space. Photo courtesy of Chad Crouch.

 

A gallery of photos was posted on a real estate website when the building was sold in November 2013, so click around and take a look. Chad and Sheryl have done a great service to the future and to the past with their careful, thoughtful restoration. The Smythes, the Coulters and the other proprietors–plus the generations of families and neighbors who bought their groceries and necessities here–would definitely recognize the building and think it’s in fine shape for being 105 years old.

Today, Alberta’s bungalow-grocery is an attractive and vibrant old building that serves as a kind of time capsule for the neighborhood, showing just how nicely old buildings can be restored and repurposed instead of razed and replaced. In a neighborhood where change is the common denominator, this success story holds hope for the future.

 

 

Part 2: Alberta’s bungalow grocery

Second of Three Parts: The life and times of a neighborhood store and its people

You get the picture from Part 1: In 1910, the neighborhoods around Alberta Street feels a bit thrown together and rough-and-tumble. But investment and expansion are impressive. A strong sense of neighborhood identity is emerging (thanks in part to business booster H.D. Wagnon other early business owners, early residents and real estate developers). People are coming from near and far because property is cheaper here than in other eastside neighborhoods and there’s a new streetcar that provides dependable service.

Plus, plans underway for a new Willamette River crossing that in 1913 would become the Broadway Bridge were changing the way people thought about living and working in Portland.

 

Built and Run by the Smyths

Enter Michael and Mary Jane Smyth, shopkeepers from Ireland who were running a mom-and-pop grocery near 79th and Southeast Stark (then known as Baseline Road). Michael was born in Ireland in 1842 and immigrated to the US in 1864. Mary Jane was born in 1850 and arrived in the US in 1875.

By 1910, the Smyths had run several small retail shops in Portland and at least one in eastern Oregon. The couple never had children and may have seen the Alberta District investment as setting themselves up for retirement. At ages 68 and 62, they were starting their new venture at NE 27th and Going somewhat late in life.

The original plumbing permit for the building shows construction complete at the end of September 1910, three years before the curbs and sidewalks were installed by local contractor Geibisch and Joplin, and well before the streets were even paved. According to the Polk City Directory, the Smyths opened their business in 1911 as a men’s furnishings store. By 1914, the listing had changed to dry goods and the Smyths were living six doors to the north, with the residence side of the new building rented out.

Mary Jane died on October 12, 1917 and her funeral mass was held at St. Charles Catholic Church, which was then located near the corner of NE 33rd and Webster, two blocks south of today’s Concordia New Seasons (the parish church relocated to NE 42nd years later following a devastating fire and financial hardships). After Mary Jane died, Michael took a rented room in the neighborhood and continued to run the dry goods store on his own until 1921 when he sold it for $3,375. Michael died on February 20, 1922.

 

The Coulters Take Over: Alameda Park Grocery

William and Isabella Coulter, immigrants from England via Canada, bought the business from Michael Smyth, having seen it advertised in the March 2, 1921 edition of The Oregonian as a “very fine bungalow-grocery.” They had shopkeeping experience from several years in Missoula, Montana. It’s unclear if they gave the store its name, or if they adopted the name used by the Smyths, but there it is, listed in the 1928 Polk Directory as the Alameda Park Grocery.

This is unusual for a couple reasons: 27th and Going is near but not actually inside the Alameda Park plat; and, there was a much more prominent store on the southwest corner of 24th and Fremont known as the Alameda Grocery. This must have been confusing, at least. No word about what that rivalry may have been like, but the 24th and Fremont business advertised widely with its name, and the bungalow grocery with its slight variation never shows up in any newspaper advertising or any other annual Polk Directory.

While the naming convention might have been confusing, we know it to be fact thanks to a photograph from David White, grandson of the Coulters, that clearly shows the name Alameda Grocery painted in big black letters on the side of the store. You can see the store and the letters here over the shoulder of these two best friends: William and Isabelle’s daughter Agnes is on the right and her friend Marjorie Ellis is on left. Taken about 1926, looking east on Going a few doors west of 27th. Photo courtesy of David White.

Looking south toward 27th and Going, 1926

William Coulter passed away in the mid 1920s, and Isabelle took over the business on her own, with help from daughter Agnes, until 1943. This 22-year period was probably the best era for this little building and its business: Isabelle ran a tight ship and took good care of the place.

Somewhere during the Coulter years, this incredible photo was taken, which we have paired with the same view today (spoiler alert for Part 3).

Isabelle Coulter, about 1930, 4601 NE 27th

Isabelle Coulter in front of her store, about 1930. Photo courtesy of David White. Click the photo for a larger view (there’s so much to see here you better take a closer look). Below, that same view today.

Alameda Park Grocery

 

From Retail to Church to Artist Studio

Charles and Vera Fiebke bought the property from Isabelle Coulter in 1943 and sold it on June 20, 1944 to Henry and Ruth Rieckers, who owned the business until 1953. During this time, the business was referred to as “Rieckers” and as “Rieckers Grocery.” A classified advertisement in The Oregonian on March 3, 1953 indicated the Rieckers were retiring and putting the business up for sale, asking $6,500.

On June 24, 1953, the property was purchased from the Rieckers by John Henry Moad and his wife Lucy Jane Moad. They operated the store—as Moad’s Grocery—until 1961 when it was sold to Robert A. and Louise M. Klatke, who changed the name to Bob’s Quik Stop Market. But not for long.

An article in The Oregonian on June 29, 1962 reports a robbery at Bob’s Quick Stop. Robert, age 56, was robbed with a knife to his throat. A few months later, he and Louise put the store back on the market, selling it to Agnes Martin on November 2, 1962. Sometime during the mid-1960s, the building ceased functioning as a store.

As we know from earlier posts here on the blog, this was the beginning of a tough time for mom and pop neighborhood grocery stores. The whole retail grocery business was changing and local grocery stores were quickly becoming convenience rather than primary shopping locations.

The Martin family owned the property for the next six years and at least one reference to the building shows it as the Mt. Zion Church of God in Christ. The Polk Directory for 1965 shows the building as vacant, and in 1967, it is listed simply as L.S. Martin. On September 17, 1968, the Martins sold the property to Carl E. Bass (son) and Viola Matheson (mother). Bass, who was a potter, turned the space into an artist’s studio and lived in the property until his death in April 2001 at the age of 73.

The property was purchased from the Bass estate by investor/developers George and Isabelle Zitcak, who held it for just four months before selling it in April 2002 to Chad Crouch and Sheryl Eckrich. This is where the story gets interesting, which will be the subject of Part 3.

To whet your appetite for the next chapter of the bungalow grocery, we’ll leave you with this photograph, which shows just how far down the building had faded during its later years and why it was a leading candidate for the wrecking ball by 2002.

2

The bungalow grocery at low ebb, about 2002. Photo courtesy of Chad Crouch.

Suffice to say that Mary Jane and Michael Smyth, and Isabelle Coulter, would probably have cried to see it in this shape.

Next up: Chad Crouch and Sheryl Eckrich bring the bungalow grocery back from the brink.

 

 

 

 

 

The early Alberta area and its bungalow grocery

First of three parts: Understanding the neighborhood’s early beginnings

We’ve been working on a fascinating property in the Concordia neighborhood, formally known as Lester Park (that’s not a typo, that’s an actual plat name).

It’s a store and home built by Irish immigrants and operated for several generations, eventually running out of retail energy in the 1960s when it became a church and then an artist’s studio before nearly collapsing from years of deferred maintenance and decline. We’re eager to share the fascinating story of this sweet little building—which has been lovingly restored—and an incredible photograph from the pinnacle of its retail life.

But first, we have to provide some context about the area that today might like to be known more for its hipness than the complicated polarity of change underway through gentrification, though both are present.

To be clear, the geography of the area in mind actually holds several of today’s formally named neighborhood associations: Humboldt, King, Vernon and Concordia, and the business district known as Alberta (which technically resides mostly within the Concordia neighborhood: think MLK to NE 33rd and Alberta to Killingsworth). But back in 1909, this whole area was a muddy, brushy flat that existed outside city limits and beyond what Portlanders thought of as their city.

If you lived up here in 1909, you were probably either a dairyman or the advance guard of development, and you could see the city creeping your direction. After the Lewis and Clark Exposition, Portland was booming with new residents and new construction, and hungry for relatively close-in developable land.

Here’s a hopeful word picture from H.D. Wagnon, Alberta’s number one promoter, in January 1910 that picks up the story from the perspective of a man on horseback riding through brush thickets in the area that helps provide proper context for our bungalow grocery story.

Alberta District Thrives, 1-9-1910

From The Oregonian, January 9, 1910

 If you opened up the real estate section from any Sunday edition of The Oregonian during these early days you’d find a flurry of advertisements for these desirable lots. The new streetcar provided access, the lots were affordable compared to other new subdivisions elsewhere in town, money was relatively available to loan during the rising economy of 1910, and people were flocking to the area.

Of course, this caused its own problems, documented a few months later in the June 26, 1910 edition of The Oregonian:

Alberta District Grows, 6-26-1910

From The Oregonian, June 26, 1910

 And by the end of 1910, Alberta was becoming so populated, neighbors were calling on the city to build a school.

School demanded, 12-25-1910

From The Oregonian, December 25, 1910

 The problem of education infrastructure lagging behind neighborhood development was a trend across the eastside, which was successfully raised and driven by active and engaged parents (particularly moms). One might think this equation would be clear enough for neighborhood developers (homes + kids = need for schools), but their focus was on business and the sales of lots represented profit while the construction of school buildings represented only cost. Secretary Wagnon, a promoter through-and-through still preferred to focus on the immediate positives:

“One cannot get beyond the sound of the hammer or the sight of piles of lumber in this district.”

We like that sound-picture and can absolutely imagine what it must have been like on a weekday morning, closing your eyes anywhere along Alberta and hearing hammering and construction in every direction. That little details tells its own story.

Against this backdrop of growth and growing pains, local residents started some new traditions with unintentional echoes in the life of the district today. Market fairs for produce and hand-made products were springing up mostly as a matter of necessity for local residents.

Market Opens Today, 6-20-1914

From The Oregonian, June 20, 1914

The open-air markets were a temporary fixture, but steady retail was shoring up its presence in the district. That’s where our bungalow grocery story will begin: construction of a store connected to a house at the northwest corner of NE 27th and Going, right in the heart of the construction boom.

Next up: In Part 2, 105 years ago, an older Irish couple moves to the neighborhood and opens a men’s clothing shop, which quickly becomes a neighborhood grocery.

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